Only 20% of the germs in your mouth are on your teeth, the rest 80% are on gums, tongue and cheeks. Colgate Total Charcoal Deep Clean is an antibacterial toothpaste with dual Zinc arginine technology that actively seeks out bacteria and fights germs on teeth, tongue, cheeks, and gums, giving you Whole Mouth Clean for 12 hours. It is infused with micro-charcoal particles to provide a deep clean. Colgate Total provides more benefits than before - helping prevent cavities, plaque build-up, tartar formation, gingivitis and sensitivity. It gives you fresh breath , protects your enamel, and removes stains, giving you a healthier, whiter smile Colgate is India's Most Trusted oral care brand and is IDA certified. This toothpaste is 100% vegetarian and gluten-free and responsibly made.This toothpaste is made in India, in our manufacturing unit that is awarded with True Zero Waste Platinum Certification.

• RECOMMENDED USAGE: For optimal results, brush twice a day for 2 minutes each time. Adult supervision is advised for children below 6 years of age.
• DAILY HABITS FOR HEALTHY SMILES: Brush twice a day, rinse with mouthwash for 30 seconds, and replace your toothbrush every 3 months to keep your teeth and gums healthy, prevent tooth decay, gum diseases, and bad breath.

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