
Key Features: Focus on Written and Oral Communication. Also covers listening and reading skills. Covers Business Correspondence and Report Writing Contemporary topics-e-mails and use of multimedia tools A separate chapter on abbreviating Technical and Non-technical Terms Review of concepts (chapter summary) at the end of chapters Lot of exercises and solved problems Use of boxed exhibits and tables to illustrate concepts with examples Useful end-of-book material on common errors, readability formula, pronunciation guidelines and so on. About the Author: Aruna Koneru ICFAI Institute of Science and Technology, Hyderabad Table of Content: UNIT I COMMUNICATION: ITS INTERPRETATION Chapter 1 Basics of Communication Chapter 2 Non-verbal Communication Chapter 3 Barriers to Communication UNIT II BUSINESS COMMUNICATION AT WORKPLACE Chapter 4 Letter Components and Layout Chapter 5 Planning a Letter Chapter 6 Process of Letter Writing Chapter 7 E-mail Communication Chapter 8 Memo and Memo Reports Chapter 9 Employment Communication Chapter 10 Notice, Agenda and Minutes of Meeting Chapter 11 Brochures UNIT III REPORT WRITING Chapter 12 Effective Writing Chapter 13 Business Reports: Its Types Chapter 14 Structure of Reports Chapter 15 Gathering Information Chapter 16 Organization of the Material Chapter 17 Wr
| Brand Name | McGraw-Hill Education |
| Manufacturer | McGraw Hill Education |
| Item Type | Communications · Books |
| Shipping Weight | 640 g |
| Package Dimensions | 23.8 × 18 × 2.2 cm |
| Category | Books › Higher Education Textbooks › Communication & Journalism › Communications |
| Category Rank | #266,417 in Books |
| Marketplace Rating | 4.3 out of 5 (24 ratings on the source marketplace) |
| EAN | 9780070660021 |
| Attributes | Professional Communication · Mcgraw Hill Education |