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ABOUT THIS FIND
A history of the Coca-Cola brand traces its creation after the Civil War through its rise to a dominating force in the worldwide soft-drink business and describes the ambition, technologies, and marketing endeavors that contributed to its growth. 35,000 first printing.
Specifications
| Brand Name | Random House Books for Young Readers |
| Manufacturer | Alfred a Knopf Inc |
| Item Type | Analysis & Strategy · Books |
| Shipping Weight | 670 g |
| Package Dimensions | 24.5 × 16.7 × 3.6 cm |
| Category | Books › Business & Economics › Analysis & Strategy |
| Category Rank | #920,556 in Books |
| Marketplace Rating | 4.2 out of 5 (18 ratings on the source marketplace) |
| EAN | 9780375505621 |
Common questions
Random House Books for Young Readers
The Real Thing: Truth and Power at the Coca-Cola Company
★ 4.218 marketplace ratings
US$ 151.99-24%24% OFFregular price reg. US$ 199.99
You save US$ 48.00 off the regular price
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Delivery Sep 16 – Sep 23 to United States
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