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What's Your Story?: The Essential Business Storytelling Handbook
ABOUT THIS FIND

Are you trying to build your profile as a leader? Are you using social media to your advantage? Is your communication jargon-free? When do you choose to produce a video or a podcast? Does your message come through loud and clear? What's the future of storytelling, and are you prepared for it? In a world where people send 500 million tweets a day and upload hundreds of hours of video every minute, how do you get your message across? The secret is to become a good storyteller. With easy-to-follow, effective tools and tips, this book will help you cut through the clutter and plan your communication goals, channels and delivery. Everyone loves a good story, but only a few can tell it well. Be authentic, be authoritative and be heard!

Specifications

Brand NamePenguin
ManufacturerPenguin Portfolio
Item TypeAnalysis & Strategy · Books
Shipping Weight348 g
Package Dimensions20.5 × 13.3 × 2.6 cm
CategoryBooks › Business & Economics › Analysis & Strategy
Category Rank#49,507 in Books
Marketplace Rating4.2 out of 5 (50 ratings on the source marketplace)
EAN9780670094875

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Penguin

What's Your Story?: The Essential Business Storytelling Handbook

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